Sales Funnel Tutorial 3: How To Ascend Customers Up Your Value Ladder

In this third sales funnel tutorial, we will look at how you should be maximizing profits at the point of sale in your marketing funnels, by offering cross sell and / or up sells.

Note that any additional products or services you offer to a person who has just bought your main product should be complimentary of that initial product or service – they should not be ‘more of the same stuff’.

If you didn’t see the first tutorial from this series, watch it here. It will tell you the two most important metrics you must know in order to consistently generate profit from paid traffic in any sales funnel.

If you missed the 2nd tutorial, you can watch it here. It will explain how you can use a powerful marketing automation software like ONTRAPORT to generate more revenue and maximize profits in your business.

Don’t forget to leave a comment below! I’d love to know any thoughts you have on this stuff.

About The Author

Luke Ward

Luke Ward is the founder of He is an Ontraport Certified Consultant and sales funnel specialist. Please contact Luke today if you're looking for sales funnel builds, marketing automation advice or migrations to Ontraport from other systems.